CardVault by Tom Brady, a US-based sports card and collectibles retailer, has raised an undisclosed amount in strategic funding from a group of prominent investors from sports, business, technology, media, and entertainment.
The investor group includes Gerry Cardinale, Shawn “JAY-Z” Carter, Egon Durban, Adam Edmunds, Lee Fixel, Todd Graves, Wyc Grousbeck, John Henry, Linda Henry, Aaron Judge, The Kraft Group, Connor McDavid, Greg Mondre, Ben Rawitz, Shadow Lion, and Dana White.
CardVault plans to use the new investment to open more stores, expand distribution channels, hire talent, improve technology and supply chain operations, and enhance the customer experience.
CardVault Plans 100+ Stores
CardVault currently operates 17 locations across the US and plans to expand its network to more than 100 stores in major sports and entertainment destinations.
The company also plans to grow beyond traditional retail through automated retail kiosks, digital commerce, partnerships, and new distribution channels.
Tom Brady joined the company’s ownership group in February 2025 after acquiring a 50% ownership stake. Since then, CardVault has expanded from three stores to 17 locations in just over a year.
Sports Cards and Collectibles Platform
CardVault provides a retail platform focused on sports cards, trading cards, collectibles, and authenticated memorabilia.
Customers can buy, sell, trade, and grade cards and memorabilia. The company offers products from brands such as Topps, Panini, Upper Deck, Pokémon, and Fanatics Authentic.
CardVault also works with grading companies including PSA, Beckett, SGC and CGC.
The company aims to combine traditional hobby-store experiences with premium retail environments, authenticated memorabilia, expert support, and community events.
“Collecting today is about much more than owning a card. It’s about the stories, the memories and the community that brings fans together,” said Tom Brady. “CardVault is building a place where every collector from someone opening their first pack to lifelong hobbyists can share that passion. The caliber of this investor group reflects the opportunity we see to grow collecting into an even bigger part of sports culture.”
“We weren’t looking for passive investors, we wanted builders, people who genuinely understand what we’re creating and can help us scale it the right way,” said Ed Kane, Co-Founder of CardVault by Tom Brady. “When leaders of this caliber choose to bet on CardVault, that’s a powerful signal about where this industry is headed. I’m incredibly proud of the group we’ve assembled, and even more excited about what’s next.”
“From day one, our vision has been to build the next generation hobby shop at scale. A premier national retail destination where collectors, athletes and fans come together,” said Chris Costa, Co-Founder and Managing Partner at CardVault by Tom Brady. “This investment gives us the ability to reach more collectors, open in more markets, and continue delivering the products, expertise and experiences that have earned our customers’ trust. As we grow, we are maniacally focused on our collectors and customers, and the experience we provide them will always come first.”
CardVault Expands Live Streaming
Alongside its physical stores, CardVault operates CardVault Breaks, a livestreaming business focused on real-time card openings and collecting experiences.
Through CardVault Breaks, customers can participate in live shopping events and watch products being opened in real time. The company also hosts community events across its stores to attract both new collectors and experienced hobby enthusiasts.
Tom Brady-Backed CardVault Targets National Growth
CardVault by Tom Brady is co-owned by Tom Brady, Ed Kane, Randy Greenstein, Chris Costa, Tim Bonito, and Scott Heigelmann.
The company said the latest strategic investment will help it build a larger national presence and strengthen its position in the growing sports cards and collectibles market.
Its long-term goal is to create a network of 100+ stores, while expanding its digital, automated retail, live-streaming, and distribution businesses.
